Purple Ribbon Beef

Purple Ribbon Beef is a family-owned, multigenerational farm located near Britt, Iowa, operated by Jess and Ashley Recknor along with Pete and Cindy Hunter. We raise and dry-age premium beef right here on our farm, creating tender, flavorful cuts that customers can feel good about feeding their families.

Our cattle are cared for daily by our family, ensuring exceptional quality from pasture to plate. We offer retail cuts, gift bundles, snack boxes, and wholesale beef, as well as local delivery, nationwide shipping, and our on-farm store open weekly.

Purple Ribbon Beef proudly partners with schools through our Farm to School program, delivering local, nutritious protein to students across Iowa. We’re passionate about connecting families, restaurants, and communities to the best in Iowa-raised beef — raised with integrity, family values, and pride in every package.